TOMMY BASTOW - NO ONE
FORMAT: Music Video.
RUNNING TIME: 7.42 minutes.
CHALLENGE:
The artist, Tommy Bastow, approached us after the
success of his band's previous video, Eye of the Storm.
For his solo effort Tommy wanted something a little
slower paced and with a narrative too.
SOLUTION:
The story of a stagehand hovering in the wings
watching the auditions of the new club singers was proposed, and Tommy
loved it. It not only makes for fun and awkward comedy but offered a narrative
Tommy could relate to himself.
Even though the period is not really defined, the creative approach was to
give the promo an older/vintage feel. The cinema location dates back to
1912 so the environment itself was already offering so much in production
design. The costumes and outfits for Tommy and the band were kept old
fashioned in keeping with the period feel.